Deliverability

12 posts on deliverability for AI agents that send and receive email.

Records that take ten minutes to write and three weeks to publish

6 August 2026 · 4 min read

Getting DNS records published when you do not control DNS

The technical setup takes ten minutes and the organisational one takes three weeks. Delegation, CNAME flattening, apex limitations, and how to hand records to whoever owns the zone.

Reputation falling quickly and returning slowly

5 August 2026 · 4 min read

Getting a damaged sending domain back

Reputation falls fast and returns slowly. How to tell what actually broke, whether to repair or start a new subdomain, and the schedule that gets you back without a second collapse.

Three requirements checked before mail is accepted

4 August 2026 · 4 min read

The requirements Gmail and Yahoo now enforce

Authentication, one-click unsubscribe, and a complaint rate ceiling are now enforced rather than encouraged. What each one means, and why agent mail usually passes without effort.

Three lanes with different rules, and agent mail sitting in the third

3 August 2026 · 4 min read

Transactional, marketing, conversational: which one is your agent sending

The three categories have different infrastructure, different rules, and different consequences for mixing them. Where agent mail sits, and why sending it through a campaign tool goes wrong.

Aggregate reports arriving from several providers for one domain

2 August 2026 · 5 min read

What DMARC reports are actually telling you

Aggregate reports are ugly XML that answer one useful question: who else sends as your domain. How to read them, what a failure means, and when it is safe to move to reject.

Accepted, and then filed into three very different places

2 August 2026 · 5 min read

Knowing where your agent's mail actually lands

Delivered is not the same as seen. Postmaster tools, seed accounts, and the handful of numbers that tell you placement is slipping before a customer does.

Sending reputation attaching to a domain rather than to an address

31 July 2026 · 4 min read

Dedicated sending IPs, and why most agents should not want one

A dedicated IP sounds like an upgrade and is a liability below a certain volume. What IP reputation actually does now, when a dedicated one helps, and what to fix instead.

A message judged on authentication, reputation, and pattern rather than authorship

29 July 2026 · 4 min read

Do spam filters catch AI-written email?

Filters do not detect authorship, they detect patterns. What actually triggers them in agent-sent mail, which AI writing habits look like bulk, and how to write so a real message reads as one.

Four rejection signals arriving back from a send

29 July 2026 · 5 min read

Bounces, complaints, and the suppression list your agent cannot argue with

Hard bounces, soft bounces, complaints, and unsubscribes each need a different response. What the platform enforces, what your agent must do with the rest, and why suppression belongs below the model.

A sending volume ramp rising gradually over several weeks

26 July 2026 · 6 min read

A warmup plan for a new agent sending domain

A new sending subdomain has no reputation and no reputation is treated as suspicious. Build a week by week ramp, understand which traffic warms fastest, and know when to hold.

DNS records for an agent subdomain, verified

26 July 2026 · 6 min read

SPF, DKIM, and DMARC for an agent subdomain, with a generator

Generate the DNS records an agent sending subdomain needs, check a real message's Authentication-Results header, and understand alignment, which is the part that actually fails.

A domain page showing SPF, DKIM, and DMARC records verified

20 July 2026 · 7 min read

Deliverability for agent senders: SPF, DKIM, DMARC, and behaviour

Why agent-sent email lands in spam, how to authenticate a sending subdomain with SPF, DKIM, and DMARC, how to warm it, and which sending behaviours mailbox providers actually punish.